You’re doing important work. Work that matters.
But when donations slow down or stop altogether, it’s more than frustrating… it’s worrying.
If you’ve ever found yourself asking:
💬 “Why aren’t donors giving like they used to?”
💬 “What changed?”
💬 “How do we re-engage them?”
You’re not alone.
But most of all, you’re not failing.
The truth is, there are very specific reasons donors stop giving… and clear pathways to winning them back.
That’s exactly why we created this guide.


This guide is designed specifically for:
NFP CEOs and Executive Leaders
Fundraising Managers
Board Directors
Membership-based organisations with donor programs
Community organisations relying on philanthropy or grants
Any charity struggling to retain, inspire, or grow donors

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